From 1 July 2026, the way businesses send text messages is changing across Australia.These changes are designed to help protect you from scams and make it easier to trust the messages you receive.
What’s changing
When we send you a text message, you’ll usually see our name at the top – this is called a sender ID. From 1 July 2026, only verified businesses can use a branded sender ID. Text messages sent from Qudos Bank will come with the sender ID of ‘Qudos Bank’ or ‘QudosBank’.
That means:
- if a message shows a business name, you can trust it’s really from that organisation
- stricter rules will make it harder for scammers to impersonate trusted brands
This change happens automatically, so there’s nothing you need to do.
What you might notice
You may start seeing some messages labelled ‘Unverified’. This can happen when a business hasn’t registered their sender ID yet.
If you receive one of these messages:
- take a moment to check it carefully
- don’t click links or share personal details if you’re unsure
- instead, contact the organisation using details you trust, like their website or a previous statement
Messages from phone numbers
Some businesses send texts from a phone number instead of a name.These messages aren’t covered by the new rules, so it’s important to stay cautious. If something doesn’t feel right, don’t respond.Our commitment to youWe’re here to help you feel confident about every message you receive from us.These changes are one more step towards safer banking and protecting our customers from scams.
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